Author imageAvinash Babur
Last updated Mar 13, 2023

I N S U R A N C E M A R K E T . A E

W E L C O M E S   A   N E W   Y E A R

Greetings, and happy new year to you from us all at! I’m sure that like us, you were excited to welcome in 2022 and embrace all that it may bring. As well as looking forward to 365 new daily opportunities, we’ve taken one to reflect on 2021 and for us, it was another amazing year! Despite the pandemic still looming large in all our lives, we continued to grow not only our brand but also our business. We now have over 150,000 policyholders who like you, entrust us to handle their varied insurance needs: from health to home, car to commercial and life to liabilities, and all other types of business besides.

And to take care of those needs, we expanded our workforce to over 500 employees, working 24/7/365. Our friendly personal shoppers work tirelessly to make sure you’ll always find the right product at the right price, and our claims team are on hand to support you when you need them the most.

What’s particularly gratifying for us is when our customers take the time and trouble to feedback on how much they value our service and the team that provide it. That’s why we were particularly proud of breaking the threshold of 17,000+ Google Reviews and to maintain a 4.9/5 star rating! It just validates what we’ve always believed: put you, the customer, first and you’ll put us first for not only your own requirements, but also referrals to family and friends too. By the way, did you know we reward you for referring us, with our reciprocal discounts? Ask one of our team for more details…….

B R A N D B U Z Z :

Our Facts & Figures

  • 150,000+ policyholders
  • 17,000+ Google Reviews
    & 4.9/5 star rating
  • All lines of insurance
    offered in retail and
    commercial sector
    including (but not
    limited to): Car, Bike,
    Home, Health, Life,
    Travel, Cyber, Drone,
    Small/Medium Business,
    Commercial, Marine,
    Professional Indemnity,
    Contractors’, Workmens
    Owner’s Liability
  • 500+ employees

Talking of rewards, we’ve created an exciting new portal in collaboration with myAlfred: giving all customers exclusive access to a host of features and benefits, including savings worth more than AED8000 from 80+ strategic partners. Available through the myRewards function, this “cyber mini-mall” contains big-brand names like Noon, Namshi, Bloomingdales, ElGrocer, Zomato, Saudi German Hospital, Danube Home and JustLife to name just a few. So, from home improvements to home cleaning, gadgets to groceries, and salon services to sofas, there’s something for everyone and we hope you’ll enjoy browsing the virtual shopping shelves and feeling the value that being one of our valued customers brings. It’s our way of saying a big “thank you” for your custom, loyalty and support.

With my warmest wishes for our best year yet!

Avinash Babur, Chief Executive Officer


Avinash Babur - CEO of™



Founder and CEO of™ – the UAE’s leading InsurTech platform, Growth Mindset Entrepreneur, Ace Digital Marketer, Thought Leader, YouTube Talk Show Host of Time Out With Avinash and Associate of the Chartered Insurance Institute in the UK (ACII).