As we enter 2024, the UAE continues redefining the travel landscape, embracing trends catering to every type of explorer. From the serene deserts of Abu Dhabi to the bustling markets of Dubai, here’s a glimpse into what’s shaping the future of travel in this dynamic region.

Sustainability Takes Center Stage of Luxury

Luxury House Dubai

Image Source

Taking breaks is important, even for those who care deeply about protecting the Earth. Looking ahead, people who are conscious of the climate are excited about holidays that offer both luxury and environmental care. People are expected to visit eco-friendly luxury resorts. These beautiful places are hidden in nature, letting visitors enjoy untouched scenery while supporting the planet. Nour Aridi, a travel expert, believes in combining luxury with caring for the Earth.

A study shows that 83% of people in the UAE would happily pay more for eco-friendly places to stay. This means more of us want our holidays to reflect our care for the planet. Choosing these “green” travel options isn’t just about exploring; it’s about keeping the world beautiful for the future.

Wellness and ‘Sleep Tourism’

Sleep Tourism

Image Source

A growing trend among UAE travellers is catching everyone’s attention: the desire for solo trips focused on getting some much-needed rest. According to a study by, 70% of travellers from the UAE are looking to spend their next holiday catching up on sleep, a significant jump from the global average of 58% from 32 other countries. Moreover, 75% of these travellers plan to take their next vacation alone, embracing the chance to enjoy some peaceful “me time.” This shift highlights a broader trend towards prioritising personal well-being and the importance of taking a break to recharge, away from the usual hustle and bustle of daily life with family or friends.

Inexpensive and Delightful 

Holiday spending is rising, but finding great deals is a top priority for many people. When planning trips, keeping costs low is important. The biggest expenses to consider are usually hotels and flights. This is especially true for those living in the UAE, as highlighted in Skyscanner’s recent report, “Travel Trends: Redefining Value through Experience in 2024.” To save money, many from the UAE travel during off-peak times.’s “Travel Predictions 2024” research found that 56% of UAE residents are willing to take their kids out of school for vacations to stretch their travel budgets further. This approach helps make travelling more affordable and enjoyable for everyone.

The Rise of Culinary Tourism

Culinary Tourism

Image Source

Would you travel the next block or across the globe for the perfect meal? Imagine the most delicious burger, the crunchiest taco, or the cheesiest pizza slice. Nowadays, more adventurers are flying over oceans just to taste unique dishes. They’re not just after any meal; they crave extraordinary experiences, like fancy 16-course meals in top-notch restaurants or authentic, traditional dishes cooked on open fires.

Interestingly, found that over 85% of travellers from the UAE are eager to try local foods on their journeys. This helps the local economy and brings pride to the communities. And it doesn’t stop at just eating; nearly half of these food enthusiasts are excited about combining their dining with technology, like virtual reality and AI. They’re looking for “phygital” experiences, where the food comes alive with special lighting, matching scents, and background sounds, making eating out an adventure.

Dupe Destinations

Why choose expensive, crowded tourist spots when you can discover hidden gems like Paros for half the price? “Dupe destinations are lesser-known, affordable alternatives to popular places, offering the same delightful experience without the downsides of too many tourists. Imagine enjoying the charm of a well-loved destination but with more peace and less expense.

For example, Expedia’s travel trends report shows a huge interest in Paros, with flight searches jumping by 193% compared to last year. Similarly, travellers consider Liverpool over London and Memphis instead of Nashville for their next trips. 

In the UAE, a third of people are eyeing a vacation to such alternative spots within the next three years. Saudis are close behind, with 34% planning the same. These choices show a growing trend towards exploring quieter yet equally enchanting places.

The Role of Artificial Intelligence

Say hello to the future with AI-powered vacation planning! A recent study by Marriott Bonvoy revealed that over half of the travellers in the UAE (52%) are now using AI to help plan or look into their holiday options. Moreover, discovered that 60% of people from the UAE are confident in letting AI handle every part of their travel plans, showing even more trust than travellers from other regions. And it’s not just the young and tech-savvy folks leaning into this trend; even older generations, like baby boomers and the silent generation, are quickly catching on. They’re all looking for the same thing: a travel experience that’s easy to arrange, flexible, and straightforward. 

Whether you’re planning a weekend getaway or the adventure of a lifetime, AI is here to make your travel planning smoother and more efficient. Remember to use the Wojhati to plan your trip to the UAE. 

Set-Jetting: Following in the Footsteps of Stars

The UAE has become a hot spot for set-jetting, where tourists visit locations made famous by movies and TV shows. With its futuristic skylines and picturesque landscapes, the UAE offers a backdrop.

Must-Visit Set-Jetting Locations

  • Dubai Marina: Featured in numerous blockbuster movies, it’s a prime location for fans who want to follow in their favourite characters’ footsteps.
  • Liwa Desert: Its majestic dunes have served as the setting for several Hollywood productions.

Adventure and Outdoors

Sky Diving Dubai

Image Source

The UAE’s landscape offers more than just urban sophistication; it’s a playground for adventure and outdoor enthusiasts. From skydiving over Palm Jumeirah to snorkelling in the Arabian Gulf, the UAE provides thrilling experiences.

Adventurous Activities to Try

  • Skydiving, Dubai: Experience the thrill of free-falling with a backdrop of the iconic Palm Jumeirah.
  • Mountain Biking, Hajar Mountains: Explore rugged trails and breathtaking scenery.

Cultural Immersion

According to Skyscanner, 42% of people surveyed in the UAE consider the overall atmosphere of a place to be the most crucial aspect when deciding on a holiday destination.

Understanding the local culture is a vital part of any travel experience. The UAE offers numerous opportunities for cultural immersion, from traditional souks to modern museums.

Cultural Experiences Not to Miss

  • Louvre Abu Dhabi: A cultural beacon bridging the gap between Eastern and Western art.
  • Al Fahidi Historical Neighbourhood, Dubai: A glimpse into the traditional way of life in the UAE.

Slow Travel

A study by Marriott Bonvoy found that 82% of travellers from the UAE have enjoyed a “slow holiday,” and another 82% plan to take one within the next three years. Slow travel can mean different things to different people. For some, it’s a chance to help out through volunteering. 

For others, it’s about not sticking to a tight schedule, which lets them make new friends and discoveries. The main idea is to take it easy and truly enjoy your time away, so when you get back, you feel refreshed, not like you need another break!

In Conclusion

The travel trends of 2024 in the UAE reflect a blend of sustainability, wellness, culture, and adventure. Whether you’re a foodie, a thrill-seeker, or a culture enthusiast, the UAE offers something unique for every traveller.

About Author

Rizalie Gumalog

About Author

Rizalie Gumalog is a digital storyteller known for her eclectic writing styles that captivate audiences. With her almost 3 years of experience, she crafts engaging articles that build meaningful connections between brands and their audience. Drawing inspiration from nature and music, Riza is committed to creating enriching experiences and is always ready for new digital explorations.